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Selected By: Jessica Thompson

Our speaker of the night is Twitter legend Glenn Le Santo, a professional journalist and writer with twenty years experience. He is one of Britain’s leaders of thought in media and is recognised internationally for his insight and expertise into the challenges presented by the seismic changes in media, especially rise of social media.

He will speak about how anyone can build a strong online presence using a content marketing strategy on social media channels such as Twitter.

Glenn has worked for the BBC, World SuperBike (yes he is a petrol head), Yorkshire Post and is a live event reporter blogging and tweeting at business, social media and technology events.

Often now known as an ‘amplifier’, the role of today’s event reporter has developed because of the ability to post live content that’s immediately consumed by a hungry and always-connected audience.

Follow Glenn on Twitter  and check out his website www.lesanto.com

The hashtag of this event is of course #smlondon

 

  • Juliet Low
    Juliet Low

    Because of a silly last minute thing, I'm not able to make the talk tomoro but can I lay my hands on the slides somehow?? I really hope to be able to learn abt using social at live events other than twitter...

    Posted February 20 at 3:19 PM
  • Andres Carceller
    Andres Carceller

    Thanks, see you all there!

    Posted February 21 at 9:28 AM
  • Jessica Thompson
    Jessica Thompson

    @Juliet...if the slides shared we will be sure to make them available
    See everyone else tonight!

    Posted February 21 at 11:22 AM | 2 likes
  • Ben
    Ben

    See you there! :)

    Posted February 21 at 1:05 PM | 1 like
  • Ulrike
    Ulrike

    Do you have social media marketing skills? If yes, then please look out for me tonight, I may like to team up with you! Ulrike : )

    Posted February 21 at 2:38 PM | 1 like
  • Sean Wilkes
    Sean Wilkes

    Ohhh! The lack of slides is sure to disappoint those that couldn't make it. Good talk and I came away with plenty from that session :-)

    Posted February 21 at 9:45 PM
  • Ben
    Ben

    @Juliet - there were no slides but there were tweets instead - LOTS of them! #smlondon is the hashtag, check those tweets out! :)
    @everyone - it was really great seeing you all there! :)

    Posted February 21 at 11:05 PM | 1 like
  • Juliet Low
    Juliet Low

    @Ben thank you!!

    Posted February 22 at 12:13 AM
  • Andres Carceller
    Andres Carceller

    Still thinking about @lesanto live wedding events reporting via twitter....

    Posted February 22 at 4:46 PM
  • You must be a member to post a comment. Join or login.

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