Tag Archives: Website

Increasing Website Conversions with Trust Signals #smlondon

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How do you make sure your website is the most credible and trustworthy site out there? Well thankfully in this digital era there are ways and means of doing just that. I’ve spoken to Filip Matous who is a Digital Strategist and author of ‘How To Get Your Website Noticed‘, to find out more. Have…

How to Build a Strong Company Website #smlondon

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Websites have been around as long as emails, and have been declared dead as many times. But they still hang in there and any company does need to have one. How do you design and build an effective website for your organisation? I’ve had a chat with Keren Lerner of design agency Top Left Design to get…

How Does Social Media Drive Traffic to Websites? #smlondon

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In usual circumstances, search engines would be the number 1 tool in helping to drive traffic to websites. However, in 2014, this statistic dramatically changed. According to Shareaholic, the top 8 social networks drove 31.24% of overall traffic to sites in December 2014. This information was key to consider as marketers and brands could budget…

The 4 ‘E’s of Website Usability #smlondon

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To ensure your website has great usability this blog is going to summarise some key points to help you achieve this, with the rather nice acronym of the four ‘E’s of usability. Effective: The first element of usability is the completeness and accuracy that a user can achieve their goal when on the website. Therefore,…