Snapchat (716)

Instagram Stories vs. Snapchat Stories: What Marketers Need to Know #smlondon

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Instagram have recently rolled out their new feature – Instagram Stories – as part of their latest update. This new feature allows users to share multiple photos and videos together, as a story. Sound familiar? It should do. For those that are not familiar with Snapchat, it is a mobile messaging application used to share video, photos, text,…

How Snapchat Helps Brands Tell Social Stories #smlondon

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Have you embraced Snapchat for marketing yet? Many brands are struggling to get their heads around the destructive messaging app which keeps growing and innovating. To understand what the platform can do for your brand, I’ve spoken to Victoria Taylor of Blend Social. Listen to the interview on iTunes, Stitcher or keep reading for a summary of…

How to Host A Successful Snapchat Takeover #smlondon

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4 years ago, if you had told me that there would be a ‘social network’ where the content disappeared, I would have probably laughed. But over the past four years, Snapchat has built itself into a multi billion pound company by continually evolving to reflect it’s audience’s needs. Snapchat is the perfect place for a brand…

What are the Security Risks of Using Snapchat? #smlondon

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When Snapchat came out, it was the best thing since sliced bread. It has grown to be the most popular image and video sharing app online and is recording tremendous growth with each passing year. What makes the app so appealing and popular, especially among young people, is that unlike WhatsApp, Viber or Facebook Messenger,…

Why Your Company Needs to Be Using Snapchat #smlondon

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Snapping is the new Tweeting, according to the 100 million users that Snapchat attracts everyday. With it’s incredible user demographic and insane growth, it’s definitely the platform that marketers should be focusing on for 2016. As only 1% of marketers are using Snapchat, now’s the time to embrace the new and revolutionise the way people…