All posts by Dan Taylor

Dan Taylor

Dan is a Technical SEO Consultant & Account Manager @ SALT.agency in Leeds. He enjoys all things digital, Hull City and gin.

Social Media Trends for Travel Brands in 2017 #smlondon

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travel social

A lot of brands found found social media difficult in 2016, especially travel brands given the number of high profile incidents that discouraged travel to a lot of locations. While it appears that some social media platforms are moving towards paid advertising models, others are making algorithm changes to suit user experiences, limiting the organic…

Why Travel Brands Must Adopt Live Video & VR in 2017

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travelling to venice

Video is a powerful marketing tool used by travel and tourism brands in order to present the experiences they offer as well taking their audiences to the destinations (virtually). If you’re a travel brand and you’ve not yet invested in these new technologies, do so, now, because nobody will remember the brand that isn’t first.…

Top 10 Most Popular #smlondon Posts of 2016

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the best of the best

This year I’m humbled to have been asked by Jörgen Sundberg to produce Social Media London’s ‘top 10 posts of 2016’ post. I’ve been an author for Social Media London since 2015, and the past couple of years have seen a lot of change not only with user behaviour, but with the social networks themselves…

Does Facebook Need to Fear Google in 2017? #smlondon

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Dan Taylor

I’m going to go out on a limb here and make a prediction, 2017 will be the year Google that Google mounts a real challenge to Facebook’s dominance, as they buy Twitter. There I said it, in 2017 Google will buy Twitter. There was a lot of talk in and around September/October 2016 about Google…

How to Rehome Rescue Animals Using Social Media #smlondon

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If you run or work for an animal rescue centre, the chances are you might already have at least one social media channel set up – but are you making the most of it, or could you actually be posting things that are putting people off and causing potential adopters to ‘unfollow’ or ‘unlike’ you?…

Why LinkedIn Is Becoming Facebook #smlondon

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I can remember creating my LinkedIn profile while I was at University, hoping that it would help me, come graduation, attract the attention of recruiters and potential employers. For the past few years I’ve grown to accept the InMails from recruiters offering me “great roles at growing and leading companies”  and the web developers/link builders…